Social networking tech giant Twitter has made it quite clear that it is working its way through monetising the platform. Last month, it showcased its first paid service feature and now reports have come forward that Twitter is testing e-commerce features as well.
As per a tweet by Matt Navarra, the platform is testing a new card for tweets that will come with links to product pages on a shops’ website. These shopping cards will show details like product name and its price, shop name and a shop button.
Twitter is experimenting with new shopping features 🛍A NEW Twitter Card being tested for tweets containing links… https://t.co/J02ninhJqV
— 🟣 Matt Navarra (@MattNavarra) 1614687246000
The company even confirmed to TechCrunch that these tweets would be organic rather than being ads.
There is no clarity on the timeline of when the company will roll out the shopping feature.
Last month, Twitter revealed features called Super Follows and Communities, during a presentation for analysts and investors.
The Super Follows feature will allow Twitter users to charge followers for access to exclusive content. “That could be bonus tweets, access to a community group, subscription to a newsletter, or a badge indicating your support”,The Verge had said in a report.
In February, a report by Bloomberg had claimed that a number of Twitter teams are researching subscription offerings. The report had added that the company could charge its users for services like ad-free feed, Tweetdeck, exclusive content, higher-quality video, Twitter verification badge, Twitter analytics and profile customisation support.